Job Vacancies

We currently have an exciting opportunity for an experienced and dedicated individual to come and fill the post of Marketing Manager, for which details are below.

We are also keen to hear from you if you are interested in our volunteer programme – more information here

Role Summary:

The Marketing Manager will be responsible for generating revenue for the Lilongwe Wildlife Centre in a range of target markets, in keeping with the Born Free Foundation’s PAW philosophy* and the Centre’s Business Plan. A key objective of the Centre is to obtain financially sustainability within 4-5 years of opening (currently in Year 4).

Responsibilities:

1. Overseeing all marketing, advertising and promotional activities within the agreed budget.

2. Developing and maintaining marketing strategies to meet the Centre’s Business Plan objectives.

3. Marketing of the Centre and its various ‘products’ (e.g. Adoption Scheme, fund-raising events, etc.) to target markets.

4. Recruiting and managing a part-time Marketing Assistant.

5. Developing and implementing an annual marketing plan to meet Business Plan objectives and monitoring its effectiveness.

6. Evaluating customer research, market conditions, competitor data, and modifying the marketing plan as needed.

7. Managing all aspects of the marketing cycle from strategic planning to tactical activities.

8. Generating frequent, timely and positive media coverage across all available media.

9. Coordinating the maintenance of the Centre’s website.

10. Managing the Overseas Volunteer Programme

11. Developing and managing all advertising, promotional activities, visitor events, print production, receipt and distribution.

12. Protecting the Centre’s brand and ensuring it is used correctly by all Departments at the Centre e.g. on educational materials, signage, etc.

Core Competencies:

· Experience and knowledge of working in an African environment and context (preferable)

· Demonstrable commitment to the Centre’s PAW philosophy and aims

· Excellent written and communication skills

· At least two years experience of working in marketing – preferably at a visitor attraction or in the leisure/tourism area

· Proven ability to develop and deliver marketing plans

· Clear understanding of customer and market dynamics and requirements

· Astute budget management skills

· Attention to detail

· Human Resource/Managerial experience

· Ability to work under pressure and to deadlines

· Willingness to be flexible and adaptable

This is a full time role based at the Lilongwe Wildlife Centre in Malawi. The jobholder must be prepared to work evenings and weekends when needed. Accommodation will be provided on a shared house basis with other Centre Managers. A full passport and clean driving license are required.

Salary and benefits: negotiable according to relevant skills and experience.

Start Date: July 1st 2010.

Application Process: Please send a cover letter summarising your interest and relevant skills and experience for this role along with your CV including the names and contact details of 2 referees (one to be your current employer, the other someone familiar with your work) to: Mark Sprong, Chair of Trustees - Email: mark@landlake.net

Closing Date for Applications: 12 noon Friday 7th May 2010.